What is guest post outreach in link building?
Guest post outreach is pitching an article to a site you do not own, in exchange for a byline and usually a link. Done well it is one of the most durable ways to earn editorial links. Done badly it is the most obvious spam in an editor's inbox.
What makes a guest post pitch work
Three things, in order. The site is genuinely relevant to your topic. The proposed piece fills a gap rather than duplicating something they ran last year. And you are offering to write it, not asking them to. Take the work off their desk and the answer changes.
Paid guest posts and why this tool will not negotiate
Much of the guest posting market is now paid placements. That is a legitimate business decision, but it is a different product from earned coverage — and search engines increasingly treat it that way. This tool will state plainly that you are looking for an editorial arrangement, and it will never agree to a fee on your behalf.